Microbrewery taxes simplified; The quick guide to the complicated world of beer taxes

Microbrewery taxes simplified; the quick guide to the complicated world of beer taxes

Taxes for a microbrewery are super complicated. It can be difficult to know what to expect, when in the planning stages of a brewery.  The following article is a guest post by Daniel Hicks that gives a good overview of what you need to know when it comes to paying taxes on the beer you […]

My #1 tool for growing an email list: optinmonster

My #1 tool for growing an email list: OptinMonster

The last few posts were about email for breweries. Why your brewery needs an email list. What your brewery can do with an email list. And how to keep your email list healthy. Now I’m going to talk about the number one tool I’ve used to grow the MicroBrewr email list automatically. You can use […]

How to build a healthy email list for your craft brewery

How to build a healthy email list for your craft brewery

So now you understand that email must be an integral part of any craft beer marketing plan. And we’ve given you 51 ways to use email. Now in this last of 3 posts by Alex Standiford, you’ll develop a deeper understanding for the nuances of running a healthy email list for your brewery. Alex Standiford […]

51 things your brewery can do with email

51 things your brewery can do with email

So now you understand that email must be an integral part of any beer marketing plan. But what can you do with email? In case you’re still wondering, Alex Standiford and I brainstormed 51 different ways that you can use email for your brewery. Keep reading the entire list below, then check out the next […]

5 reasons every brewery needs an email list

5 reasons every brewery needs an email list

I’ve said it before and I’ll say it again: if your brewery doesn’t have a website, it doesn’t exist. You know you also have to be at least on Facebook and Twitter. Instagram and Untappd also work well for many breweries. But don’t neglect email marketing as a key part of your online strategy. Email […]

How big should my brewery be?

How big should my brewery be?

How big should my brewery be? How many square feet do I need for a brewery? How large of a facility should I get? As the host of a podcast about how to start a brewery I have spoken with over 70 brewers, brewery owners, and other experts in the craft beer industry. So I […]

Homebrew craft beer club. And then I never left the house.

Homebrew craft beer club. And then I never left the house.

It’s not exactly legal to sell homebrew and send it in the mail. But Noble Brewer, the brand new craft beer club, figured out a way to do it in accordance with all laws, and boy am I glad. Full disclosure: Use of the Noble Brewer coupon code below will give me a small commission. […]

Cans or bottles surprising results from two blind taste tests.

Cans or bottles? Surprising results from two blind taste tests

I was in The United States of L.A. at a friend’s home when I had a crazy idea. “Cans or bottles!” I exclaimed to Tim as I raised my head out of the refrigerator. Tim stared back at me, not really sure how to respond. “Cans or bottles,” I nodded. “We’re going to test it, […]

The Session Beer Blogging Friday by Brookston Beer Bulletin The Session 98 Roundup.

The Session 98 roundup: Cans or bottles?

Thank you everyone who contributed to my self-serving blog topic: Cans or bottles? MicroBrewr is all about starting a brewery. One important question is how to package the product. The price tag is pretty hefty for a commercial line for cans or bottles. Either one could cost hundreds of thousands, or even millions, of dollars. […]

Cans or bottles? 27 industry experts reveal their preference.

Cans or bottles? 27 industry experts reveal their preference

The data for this post is kept current here. This is my entry to The Session 98 that I announced last week. Stay tuned for a round up of posts from other bloggers answering the same question: Cans or bottles? Read the roundup: The Session 98 roundup: Cans or bottles? The Session, a.k.a. Beer Blogging Friday, is […]