India Pale Ale Archives

MicroBrewr 050: Have passion and be persistent

February 10, 2015/4 Comments/in Podcast /by Nathan Pierce +

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Drew Dillman from Craft Conscious, in Cincinnati, Ohio, interviews all sectors of the craft beer industry. Rather than beer tastings or reviews, he pulls back the curtain on the business of beer.

Nearly 100 audio interviews are in iTunes and many more full video interviews are on the website.

“It’s something new every single time,” says Drew. “Ninety-four different breweries so far, and each one I keep thinking to myself, ‘I’m going to run into the same content over and over again.’ But I never really do.”

Craft Conscious interviews craft beer’s top experts, entrepreneurs, and innovators. In addition to breweries, they interview retail outlets, distributors, and media companies.

“What I’ve really found as a consistent thematic thread is to have passion and to be persistent with that and you’ll be able to turn that passion into profit.”

“I can’t stop liking beer.” [Tweet This]

Listener question:

From Beer Nerdette: What’s the weirdest beer you’ve ever come across?

Book recommendation:

Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson.

Check out the entire list of recommended books, click here.

An upcoming beer style:

India Pale Ale

Other resources:

8 things you need to know before brewing up a business from scratch, David Johnson, Fast Company, November 21, 2014.
Americans now drink more craft beer than Budweiser, Jordan Weissmann, Slate, November 24, 2014.

You can reach Drew Dillman and Craft Conscious at:

You might also like:

MicroBrewr 040: Keep persevering to get to the end with Blood, Sweat, and Beer documentary.

Sponsors:

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Help keep MicroBrewr on the air. CLICK HERE for ways you can help.

MicroBrewr 048: Package your beer cheap and easy with mobile canning

January 29, 2015/0 Comments/in Podcast /by Nathan Pierce +

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You pinched every penny. You begged, borrowed, and stole to start your brewery. People are enjoying your beer at the taproom, and now you want to expand your reach. You still don’t have capital to buy a dedicated canning or bottling line. Matt Woempner, from Mobile West Canning, in San Diego, California, explains how mobile canning can work for you.

Mobile Canning West serves San Diego, Arizona and Southern Nevada. Mobile Canning Systems provides training and guidance to all of their affiliates. So if you’re outside of

Mobile West Canning’s area, you can likely find another affiliate who will come to you.

The system is pretty similar throughout.

Contact the mobile canners when you start a new batch of beer. So they’ll have enough time to schedule your job.

This might be the first time that you’re beer in being packaged, so attention short be given to the label. “Artwork, artwork, artwork,” says Matt. TTB has requirements for your label design, and many state alcohol control boards have additional requirements. The mobile canner will help make sure your labels are in compliance.

When the canners arrive, they’ll wheel the machine into your brewery, within several feet of the fermenter or bright tank. They will bring one or 2 people, and they’ll need the help of a few people from your brewery.

At the end of the day, your beer is in 12 oz. or 16 oz. cans, and ready to be sold!

There is a ton of detailed information in this episode—too much to recap here. So listen to the whole episode and see if mobile canning can help you achieve the goals for your brewery.

“This is a tremendous business to be in, and it’s an exciting time to be in that business.” [Tweet This]